In the not-so-distant past, false lashes were only used by the average person for very special events. The popularity of lashes has started to explode in the past 30 years. Once internet access became available to the masses it opened up a whole new avenue for people to explore makeup and be exposed to new techniques and trends.
How Lashes Became a Must-Have
As everyone started to use the internet, a new type of entrepreneur started to develop. These entrepreneurs were labelled social-media influencers.
Youtube is where most social-media influencers got their starts. To be an influencer you just need followers. Popular channel creators have branded influencers once companies pay them to use and advertise the company’s products.
A subculture of the social media influencer is the beauty guru. These influencers focus most if not all of their content on beauty products. Many beauty gurus do makeup tutorial videos. In these videos, they show their viewers how to achieve different glamorous looks.
These beauty gurus always use lashes. This started putting the thought in the mind of all their views that lashes are a must-have for their makeup looks
Once more people were exposed to how much using lashes improves your look, lashes became a must-have for many people.
Traditional False Lashes
Once everyone became excited about lashes they realized that traditional lashes were hard to use. The glue is messy and toxic. Also, the glue is very damaging to your natural lashes and can cause them to fall out.
The average person realizes quickly that it is going to take a lot of work to perfect the art of applying lashes. Lots of trial and error.
The first lesson most people learn is only clear or white glue. The black glue sounds like a good idea because you think you won’t have to touch up your liner after application. Then you somehow manage to get the black glue all over the place and ruin all your eye makeup.
You will also have to learn that once you apply the glue to the lash you must let it get tacky.
If you do not allow it to dry a little and become tacky before placing it, it will not adhere properly.
Then you will learn quickly the pain of getting glue in your eye. Also, you will ruin several pairs of lashes by using too much glue.
An Easy Solution for Perfect Lashes
In 2018 a solution to the difficulty of applying traditional lashes hit the makeup world. Someone invented a magnetic liner and lashes.
Many people are concerned that magnetic liners may not be safe. There is no need to worry, the only difference in magnetic liners is an increase in the presence of iron oxides. The iron oxides allow for the magnets on the lashes to adhere without the need for any glue.
Magnetic eyeliner applies the exact same way as all other liquid liners. You can use magnetic eyeliner to replace the liquid liner you normally use.
Making this change will give you the option to easily add magnetic lashes to any look. Magnetic lashes look exactly the same as traditional false lashes once applied.
Magnetic lashes can be applied without any adhesive. There are several small magnets along the base of the lash where you would normally apply glue.
Magnetic lashes last longer since no glue is needed. They also do not damage your natural lashes at all. They are also easily removed without any pain. This is a benefit over traditional false eyelashes.
To conclude, Magnetic lashes are easy to use. You apply the magnetic eyeliner the same as you would apply your current liquid liner. You then just simply set the magnetic lash on your lash line and you now have gorgeous lashes without fighting with the demon that is lash glue.
