Now when most of the world is locked indoors and kept in isolation, stress levels are high rocketing. According to Forbes, scientists are advising us that if we can’t see our loved ones we should find other ways to communicate with them and to seek solace in the familiar. In the current situation, this can be binge-watching our favourite shows, videos, and listening to music. It is also proved that listening to stories instead of figures or facts might be more engaging for our brains, which in these times translates into giving us a better sense of connection.
As you might have guessed already, being a YouTuber can be more profitable today than pursuing other conventional professions. Below, we discuss ways to make your YouTube channel more popular and successful. Being Popular truly is the only way to benefit from YouTube and transfer your interests into a future field of work. In the early 2000s when social media platforms were on the rise no one could imagine that they would become tech giants and reach the point when they would have the power to influence mass opinion, politics, and being even accused of election meddling.
But it’s 2020, a global pandemic is suffocating the world and with the lockdowns, curfews, and stay-at-home policies people are more dependent on social media than ever before. Numbers are more telling here, according to recent studies the average screen time of people increased by 50% in the last year and among all the social media outlets YouTube was named as the most popular mobile application with a 43% increase in average time spent on YouTube.
1. Choose Your Content
It is very important to choose the genre of your videos before starting. You can choose from a variety of options such as:
- Beauty Gurus
- Technology
- Gaming
- Informative videos/How-to
- Vlogging/Travel
- Comedy
You are not strictly limited in the content of your videos so you can always offer your viewers subcategories or other related topics. Probably all of us have seen a beauty guru publishing a house tour vlog or a gamer doing an unboxing video. However, the quality of your channel should be consistent and you should try to publish videos mostly in one genre.
2. Number of Likes and Subscribers
The road to your success as a Youtuber lies in the number of likes your videos gain and the number of subscribers your channel has. Hence, the number of subscribers is positively related to your success and wealth. To increase the number of subscribers, first, you need interesting, original, and engaging content. However, when you are a beginner YouTuber and you have to compete with channels that have millions of subscribers, it might be very difficult to pave the way. One way to achieve success is to buy YouTube subscribers on YoutubeStorm, which will also contribute to increasing the number of likes and views on your videos.
3. It Takes Time So Avoid Clickbait Content
Do you want to have a long-lasting and successful career instead of 15 minutes of fame? Well, then avoid clickbait videos! Successful YouTubers are advising against clickbait videos. Making viral videos can be profitable in the short run, but directing all your time and energy to that might not be the best idea. You should focus more on attracting viewers who will be willing to come back to your channel. To do that, you should offer them a quality product which is the opposite of clickbait.
4. Do Not Forget Your Channel While Promoting Others
Taking advantage of sponsored videos and influencer marketing is an important part of a YouTuber’s career. It is very profitable for brands to advertise their products on YouTube. However, be very careful with your strategy when it comes to collaborations and promotions. Viewers can easily spot inauthentic content. So, if you decide to look for collaborations, try to find like-minded content creators. If the collaboration proves successful, it will contribute to diversifying your content and gaining more subscribers. If you can get collaboration with successful content creators, then it will contribute to promoting your channel as well. So, you should always keep in mind to invest in marketing your channel too.
Conclusion
The road to success might not be enjoyable, but take a second to applaud yourself because you are on the right track. Because of the global pandemic, the crisis hit many businesses and entrepreneurs. However, social media and YouTube are among exceptions. Even though anti-propaganda addressed at social media is probably bigger these days than the actual promotion of social media, we can’t avoid the fact that social media has many advantages. With most of the world’s population stuck at home, YouTube can be one of the best solutions for reducing stress. So, if you ever considered changing a career and you are interested in becoming a YouTuber, now is the time to make up your mind.
